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Press Release : Launch of L.A. Kretek Cigarettes

Thu, November 28, 2024 - 

The Sweet Aroma of Cloves & Herb Flavors Are Addictive! Three New Kretek Cigarettes from Indonesia to Launch on December 2: L.A. Ice Purple Boost, L.A. Ice, L.A. Bold

2024.11.28 10:00

Intercontinental Trading Co., Ltd. (Headquarters: Minato, Tokyo; CEO: Luis Vigden), which imports and sells foreign cigarettes, will release three new Kretek cigarette brands manufactured by Indonesia's Jarum company: L.A. Ice Purple Boost, L.A. Ice, and L.A. Bold. These will be available from December 2, 2024 (Monday) at tobacco retailers nationwide.

The three L.A. brands (from left: Ice Purple Boost, Ice, Bold)


What is Kretek Tobacco?

Kretek tobacco is believed to have originated in the early 1880s, when cloves were mixed with tobacco leaves as a pain reliever for asthma symptoms and sold in pharmacies.


Secret Sauce

To highlight the rich aroma of traditional Kretek, the source ingredients for the "sauce" include many products sourced from Indonesia, such as cinnamon, jackfruit, and vanilla. Additionally, various herbs and spices are used. With each puff, the sweet scent of cloves and tropical flavors waft through, creating a unique experience.


New Product Overview

Product Name: L.A. Ice Purple Boost
Taste: Kretek tobacco's first capsule-filled variety. A fresh and refined blend of berry and ice-cold menthol flavors.
Tar: 16mg
Nicotine: 0.9mg
Price / Quantity: 500 yen (tax included) / 16 sticks

Product Name: L.A. Ice
Taste: A cold, icy menthol sensation. The strongest cool ice menthol Kretek tobacco.
Tar: 13mg
Nicotine: 0.8mg
Price / Quantity: 500 yen (tax included) / 16 sticks


Product Name: L.A. Bold
Taste: A rich clove-flavored Kretek tobacco. The sweet and spicy aroma of cloves with a smooth aftertaste, offering a satisfying experience.
Tar: 23mg
Nicotine: 1.2mg
Price / Quantity: 350 yen (tax included) / 12 sticks


Note: The clove extract may sometimes seep into the paper, but this does not affect the quality or other aspects of the product.


About Jarum Company

Jarum is one of the most well-known Kretek tobacco companies in Indonesia, widely recognized both domestically and internationally. The company was founded in Kudus, the birthplace of Kretek tobacco. In 1972, they introduced hand-rolled Kretek tobacco and have since succeeded in developing low-tar Kretek products, earning a global reputation among tobacco enthusiasts.


Intercontinental Trading Co. will continue to offer products that meet the diverse needs of customers, starting with the launch of the L.A. brand.

For product inquiries:


Intercontinental Trading Co., Ltd.
Cigars & Cigarettes Division
Phone: 0120-09-6711


Notice Regarding Publication:

In accordance with the self-regulatory standards of the Japan Tobacco Association, we ask that you refrain from sharing tobacco-related information with those under the age of 20. Additionally, please ensure that the "health warning" is displayed when reposting or reusing this release.

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https://www.atpress.ne.jp/news/417755

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